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Kayhan (Ky) Ekinci
Senior management and technology consulting executive with over a dozen years experience in developing and delivering innovative business solutions for the travel and hospitality industry. A blend of solid business/industry acumen and a background in implementing technology, Ky combines his keen interest in innovation and entrepreneurship to provide solutions that create a better bottom line, increased revenues and improved customer experience..

 

MANAGEMENT CONSULTANT
Clients include outbound wholesale tour operators, destination management companies, meeting & conference industry players, and incentive houses.   In ten years alone, we've seen dramatic changes in how people and organizations work, and it's only the beginning. Ky has developed a significant network of top industry professionals and visionaries that he collaborates with constantly and brings to every project.

Areas of Focus:
  • Marketing Strategy, Planning, and Implementation
  • Business Development, Establishing Sales Organizations
  • Processes Engineering, Restructuring, Rightsizing
  • Product Development, Positioning, Pricing Strategy
  • Strategic Relationships, Tourist Board Relations,
  • RFP Development, Proposal Development
  • Travel Technology Implementation
  • B2B and Consumer Marketing.
     

STRATEGIC MARKETING CONSULTANT
Expertise in Marketing Strategy and Planning, CRM, Analytics and Business Insight, Direct and Database Marketing, Interactive Marketing. Areas of concentration have included:

  • ROI driven integrated marketing campaigns
  • Blogging and editorial content creation
  • PR Campaigns, SEO-oriented Press Releases and Programming
  • Direct Mail and Email marketing
  • Search Engine Optimization
  • Build social media communities of significant size and engagement
  • Online performance analysis and reporting
  • Engage emerging technologies and content partners,
  • Media Planning & Buying

 
 

ENTREPRENEUR
In 2008, Ky founded Office Divvy  ™ as the leading provider of Entrepreneur and Start-up services in the Palm Coast area. Creating a suite of innovative products, including office and virtual office solutions, phone answering, and online strategies, has positioned Office Divvy for aggressive growth and expansion via traditional and non-traditional franchise models. 

In 2011 Ky co-founded Palm Coast Media Online --a hyperlocalized provider of internet marketing, online directory services, and content, operating a dozen websites and blogs including the flagship PalmCoast.biz.

 

     
BLOGGER
Here are some of the most-read articles written by Ky Ekinci:
 
   

25 "P"s of Social Media and New Media Marketing
You probably heard about the 5 "P"s of Marketing. Now with the New Media the same list has been re-purposed for the social media channels such as twitter, facebook, linkedin, foursquare etc...  

 

5 Ideas for Small Business Staying Power
Staying Power is driven by purpose. Many businesses used last year’s slow down to re-evaluate and re-focus their purpose. In some cases it may mean diversifying, in others narrowing your offering. Whatever the purpose, make sure your wholeteam would answer the question “What is our purpose as a company,” the same way. 
| read more

 

Fringe Benefit of Social Media: How It Humbled me
I am an Entrepreneur, a Small Business Owner, and a Consultant mostly working with Small and Medium size businesses. I blog, but I'm not necessarily a blogger (to me that description represents a profession)... 

 

What is a Pluot Anyways?
The word "pluot" came on my radar for the first time last year.  Before then if you asked me what a pluot is, I would not have any clue.  My friends and I have a joke going for these kinds of strange, unknown, heard-for-the-first-time kind of words, while playing Scrabble...  

 

Is Turkey an Entrepreneur-Friendly Country?
This study is very interesting in that it shows the average urban Turkish Citizen wants to go into business and thinks about new business ideas, but s/he is somewhat skeptical about support from within their own society as it relates to entrepreneurship. 

 

     

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